18 ottobre 2010

The acronym hype

Some say it’s annoying, but some find it useful and makes people’s lives less complicated. Yet others say it’s a form of language abuse. Many believe it is another form of creativity. Observing the widespread use of acronyms in urban society will help us understand social trends.

The "Acronym inflation" is a condition where everybody can invent new acronyms and neglect the normal rules of thumb in the official language.

It used to be the government and authority that liked to use acronyms, but now everybody seems to be trying to make their own phrases. The acronym hype prevalent in this society, is being attributable to language economy where people are encouraged to be as efficient as possible in everything, including using words. The technology has played its part in supporting this trend with people sending messages via mobile phones and the Internet


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