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Visualizzazione dei post da Luglio, 2016

Consistent terminology is crucial for a user experience (UX)

The User eXperience (UX) describes the interaction of a user with a website. It refers to the communication between the visual and textual data represented on the screen of the computer and the user. One could say that the UX is ‘the smell of a website’.

How quickly a user can make decisions and how efficient he/she can ‘navigate’ a website depends on various factors which are studied by the developers of the website. The developers’ aim is to create a friendly and easy environment for their consumers by paying attention not only to the images, colours, templates or other attracting visual features of their website but also to the textual representation. That means that UX is about the interface between graphic and content. A user is firstly attracted by the colours, the visual representations and the general sense of the website but to the next and most important level he/she needs to take some information, complete a task and interact with the website. If we imagine a website consist…