17 maggio 2010

Learning to speak Generation Millenial

The buzz has a solution to help Baby Boomer or Generation X mangers who "just don't understand the 20-something workers these days with their constant need for praise and their fascination with posting snippets of their lives on YouTube."
Maybe you're using the wrong language to get their attention.
Advertising agency Cramer-Krasselt has compiled a 2008 Cultural Dictionary of new words and phrases culled from magazines, Web sites, blogs and conversations.

Next time you encounter a member of the Millennial Generation, try incorporating these:

Bacn: impersonal e-mails (as annoying as spam) that you have chosen to receive, such as alerts and newsletters.

Bershon: that angry/bored/too-cool-to-care look that 12- to 18-year-olds sport in every family photo.

Compunicate: to chat with a co-worker when you are in the same room using Instant Messenger instead of speaking to them in person.

Defriend: to remove somebody from your established list of contacts, considered the ultimate snub on a social network.

Lifestreaming: posting an online record of a person's daily activities, such as blogs.

Meatspace: referring to real life or the physical world and conceived as the opposite of cyberspace or virtual reality.

Moofer: derived from the acronym for "mobile out of office." Someone who abandons their workplace between meetings, taking laptop and Blackberry to the local Starbucks or anyplace else where they can escape the interruption of talkative co-workers.

Passion bucket: a metaphor for a job or endeavor that can fulfill one's sense of mission and ambition.

Peachfuzz billionaires: when someone launches their first startup in middle school and ends up a budding teeny mogul on the cover of a magazine.

Porntastic: something great, but slightly edgy and racy.

Palm Beach niece: it's a term that an older man might use to introduce or describe a much younger female companion.

published on: AZCentral.com